Its a way of representing where you stand， Wang said. It makes people think you could potentially work for a big company.

Men represent 45 percent of the $1.2 billion market for all luxury handbags in China， according to Victor Luis， president of Coach Retail International. That figure is just 7 percent in the U.S.

buy designerIn China, alpha males carry purses，Tiger Zhang browsed the sweaters at the Hugo Boss boutique at the upscale Oriental Plaza mall looking for shionable additions to his wardrobe.

How Chinas often gruff， male-dominated business culture developed a taste for purses owes a little to history， necessity - and vanity.

After saturating the likes of Beijing and Shanghai， high-end retailers are moving to the hinterlands， where many have grown rich off mining and property booms. Hermes opened an outlet last year in the frosty northeast city of Harbin. A Louis Vuitton store is doing brisk business in the coal town of Taiyuan.

The countrys economic awakening 30 years ago launched an entrepreneurial class bent on dressing for success. Mao tunics quickly gave way to Western suits， but Wall Street-style briefcases never really caught on.

Enter the t wallet problem. China is now the worlds No. 2 economy， but it still runs largely on cash. The largest bill， the 100-yuan note， is worth only about $15. So even modest debts can require businesspeople to carry thick wads of cash that could choke a traditional billfold.

China is a ntastic opportunity， Luis said. Theres a confidence and comfort in Chinese men utilizing bags in the same manner as women do.

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Luxury leather goods makers cant believe their luck: Both es in the worlds most populous country adore purses.

Indeed， pricey handbags - power purses， if you will - are often wielded for maximum effect， said Paul French， a Shanghai-based author and chief representative of the market research group Access Asia. The retail analyst said he was struck by the way many first-generation Chinese entrepreneurs used these props， leaving them unzipped just enough to whip out a gold lighter or reveal a brick of 100-yuan notes.

Companies are already retooling their marketing efforts to reflect the purchasing clout of Chinese men. In Louis Vuittons new ad campaign， Taiwanese-Canadian model Godfrey Gao carries a slender checkered bag with its strap slung across his body.

Coach， the 70-year-old New York handbag maker， plans to open about a dozen locations in China by midyear， which would give it 53 stores in the country. The firm is looking to triple its China sales to $500 million within three years.

Prada is said to be nearing a listing on the Hong Kong stock exchange. The Italian shion house held a runway show in Beijing last month， its first outside Europe.

Super-size wallets， handled clutches and strapped bags turned out to be not only useful， 治疗牛皮癣医院 but also a way to display rising affluence. Any common laborer can afford a cheap nylon satchel. Designer accessories that are expensive and streamlined， with European flair， are viewed here as the trappings of the successful Chinese alpha male.

At business meetings and social events across China these days， many of the Prada， Louis Vuitton and Burberry bags are being toted by the fellows in the crowd.

Its crucial for business， said Zhang， who chose the chocolate-colored bag because he thought it was stylish without being flashy. It shows I have good taste.

For Chinese， its a show of masculinity， said Zhang Lianhai， a 33-year-old marketing strategist gripping a plain， black leather Prada handbag outside a Gucci store in Beijing. We need luxury brands. You wont be taken seriously if you look too casual.

Theyre a tribe like any other ... . They needed to be able to recognize each other across the banquet table， French said. Theyre the guys that built modern China.

These men are also boosting the fortunes of luxury retailers such as Hermes International. The Paris leather goods shion house saw its Asian sales jump 38 percent last year， thanks largely to expansions in mainland China， Macao and Hong Kong.

Small wonder that analysts project China to leapfrog the U.S. and Japan to become the worlds top buyer of luxury goods by 2015.

Its exactly the kind of bag Yang Jun aspires to own. The 20-year-old office clerk at a Beijing cosmetics manucturer knows it could set him back more than $1，000. Hell have to save for months. But he said it would be money well spent.

Thats debatable， considering Zhang wore his hair in a cotton candy pouf. Whats clear is that the designer handbag， long a shion staple for stylish women worldwide， has become a status symbol for upwardly mobile men in China.

The proliferation of smart phones and other electronic gadgets in recent years found men running out of pockets to put them in. In a nation where most people still use public transportation to get around， commuters need to keep their hands free to grab a subway strap or bus pole.

(Nicole Liu in The Times Beijing Bureau contributed to this report.)

Lest anyone think the $500 Dunhill clutch with dual bronze zippers belonged to his wife，股骨头坏死手术股骨头坏死的手术治疗后为什么. he proudly explained how his business cards， cash and two cellphones fit neatly into its buttery leather interior.

It gave me more confidence immediately， Yang said of his trusty bag. But I have no doubt I will buy a real one sometime in the future.

As a man， you must have one of those bags， he said. It will bring you status， dignity and boost your image.

Designed for men， many of these guy purses 北京不孕不育医院排名， often known as shou bao in Mandarin， would be right at home in the womens handbag section of an upscale department store. Popular styles include the oversize wallet with wraparound zippers like Zhangs and the embossed leather Coach handbag with the slinky shoulder strap and handles. Colors trend toward solid brown， black and gray. But some shion-forward gents dont mind showing a little flash: Burberry plaid， Guccis interlocking GG pattern or Louis Vuittons distinct LV monogram.

In the meantime， Yang makes do with a $45 knock-off Louis Vuitton. Despite its provenance， he said his superiors at work told him the strappy number was a handsome accessory. They should know: They all carry the real thing.

Wang Zhongzhu， a 42-year-old insurance executive， wouldnt dream of networking without his $1，000 leather Dunhill slung over his shoulder. He said the creamy brown mini-messenger bag sends a mebuy designerIn China, alpha males carry pursesssage that he appreciates - and can afford - fine acbuy designer bags cheapcessories.

Tiger Zhang browsed the sweaters at the Hugo Boss boutique at the upscale Oriental Plaza mall looking for shionable additions to his wardrobe.</p><p> The 41-year-old investor was dressed in the unofficial uniform of Chinese businessmen: dark blazer， crisp white shirt， designer slacks， silky tan socks， hand-tooled loafers - and an expensive purse.</p><p> Lest anyone think the $500 Dunhill clutch with dual bronze zippers belonged to his wife， he proudly explained how his business cards， cash and two cellphones fit neatly into its buttery leather interior.</p><p> "Its crucial for business，" said Zhang， who chose the chocolate-colored bag because he thought it was stylish without being flashy. "It shows I have good taste."</p><p> Thats debatable， considering Zhang wore his hair in a cotton candy pouf. Whats clear is that the designer handbag， long a shion staple for stylish women worldwide， has become a status symbol for upwardly mobile men in China.</p><p> At business meetings and social events across China these days， many of the Prada， Louis Vuitton and Burberry bags are being toted by the fellows in the crowd.</p><p> Wang Zhongzhu， a 42-year-old insurance executive， wouldnt dream of networking without his $1， 肝癌晚期症状 000 leather Dunhill slung over his shoulder. He said the creamy brown mini-messenger bag sends a message that he appreciates - and can afford - fine accessories.</p><p> "Its a way of representing where you stand，" Wang said. "It makes people think you could potentially work for a big company."</p><p> Designed for men， many of these guy purses， often known as shou bao in Mandarin， would be right at home in the womens handbag section of an upscale department store. Popular styles include the oversize wallet with wraparound zippers like Zhangs and the embossed leather Coach handbag with the slinky shoulder strap and handles. Colors trend toward solid brown， black and gray. But some shion-forward gents dont mind showing a little flash: Burberry plaid， Guccis interlocking GG pattern or Louis Vuittons distinct LV monogram.</p><p> Luxury leather goods makers cant believe their luck: Both es in the worlds most populous country adore purses.</p><p> Men represent 45 percent of the $1.2 billion market for all luxury handbags in China， according to Victor Luis， president of Coach Retail International. That figure is just 7 percent in the U.S.</p><p> "China is a ntastic opportunity，" Luis said. "Theres a confidence and comfort in Chinese men utilizing bags in the same manner as women do."</p><p> How Chinas often gruff， male-dominated business culture developed a taste for purses owes a little to history， necessity - and vanity.</p><p> The countrys economic awakening 30 years ago launched an entrepreneurial class bent on dressing for success. Mao tunics quickly gave way to Western suits， but Wall Street-style briefcases never really caught on.</p><p> Enter the t wallet problem. China is now the worlds No. 2 economy， but it still runs largely on cash. The largest bill， the 100-yuan note， is worth only about $15. So even modest debts can require businesspeople to carry thick wads of cash that could choke a traditional billfold.</p><p> The proliferation of smart phones and other electronic gadgets in recent years found men running out of pockets to put them in. In a nation where most people still use public transportation to get around， commuters need to keep their hands free to grab a subway strap or bus pole.</p><p> Super-size wallets， handled clutches and strapped bags turned out to be not only useful， but also a way to display rising affluence. Any common laborer can afford a cheap nylon satchel. Designer accessories that are expensive and streamlined， with European flair， are viewed here as the trappings of the successful Chinese alpha male.</p><p> "For Chinese， its a show of masculinity，" said Zhang Lianhai， a 33-year-old marketing strategist gripping a plain， black leather Prada handbag outside a Gucci store in Beijing. "We need luxury brands. You wont be taken seriously if you look too casual."</p><p> Indeed， pricey handbags - power purses 腰间盘突出医院北京， if you will - are often wielded for maximum effect， said Paul French， a Shanghai-based author and chief representative of the market research group Access Asia. The retail analyst said he was struck by the way many first-generation Chinese entrepreneurs used these props， leaving them unzipped just enough to whip out a gold lighter or reveal a brick of 100-yuan notes.</p><p> "Theyre a tribe like any other ... . They needed to be able to recognize each other across the banquet table，" French said. "Theyre the guys that built modern China."</p><p> These men are also boosting the fortunes of luxury retailers such as Hermes International. The Paris leather goods shion house saw its Asian sales jump 38 percent last year， thanks largely to expansions in mainland China， Macao and Hong Kong.</p><p> </p><p> After saturating the likes of Beijing and Shanghai， high-end retailers are moving to the hinterlands， where many have grown rich off mining and property booms. Hermes opened an outlet last year in the frosty northeast city of Harbin. A Louis Vuitton store is doing brisk business in the coal town of Taiyuan.</p><p> Prada is said to be nearing a listing on the Hong Kong stock exchange. The Italian shion house held a runway show in Beijing last month， its first outside Europe.</p><p> Coach， the 70-year-old New York handbag maker， plans to open about a dozen locations in China by midyear， which would give it 53 stores in the country. The firm is looking to triple its China sales to $500 million within three years.</p><p> </p><p> Small wonder that analysts project China to leapfrog the U.S. and Japan to become the worlds top buyer of luxury goods by 2015.</p><p> </p><p> Companies are already retooling their marketing efforts to reflect the purchasing clout of Chinese men. In Louis Vuittons new ad campaign， Taiwanese-Canadian model Godfrey Gao carries a slender checkered bag with its strap slung across his body.</p><p> Its exactly the kind of bag Yang Jun aspires to own. The 20-year-old office clerk at a Beijing cosmetics manucturer knows it could set him back more than $1，000. Hell have to save for months. But he said it would be money well spent.</p><p> "As a man， you must have one of those bags，" he said. "It will bring you status， dignity and boost your image."</p><p> In the meantime， Yang makes do with a $45 knock-off Louis Vuitton. Despite its provenance， he said his superiors at work told him the strappy number was a handsome accessory. They should know: They all carry the real thing.</p><p> "It gave me more confidence immediately，" Yang said of his trusty bag. "But I have no doubt I will buy a real one sometime in the future."</p><p> (Nicole Liu in The Times Beijing Bureau contributed to this report.)

The 41-year-old investor was dressed in the unofficial uniform of Chinese businessmen: dark blazer， crisp white shirt， designer slacks， silky tan socks， hand-tooled loafers - and an expensive purse.